Briefs is the only newsletter platform that delivers to both email and WhatsApp — from a single editor. Write once. Reach 2 billion WhatsApp users who actually read what you send. No duct tape. No extra tools.
Founding publishers already on the platform
No credit card requiredof WhatsApp messages are opened and read — typically within 3 minutes of delivery.
Powered by WhatsApp Business API.
average email open rate. 80% of your audience never even see your email campaigns.
Substack, Beehiiv, ConvertKit — they were all built in San Francisco for San Francisco users. None of them understand that for 2 billion people across Africa, South Asia, and Latin America, WhatsApp is the primary communication layer. Not email.
| Feature | Briefs | Substack | Beehiiv | ConvertKit | Linktree |
|---|---|---|---|---|---|
| WhatsApp delivery | ✓ | ✗ | ✗ | ✗ | ✗ |
| Email delivery | ✓ | ✓ | ✓ | ✓ | ✗ |
| Bio-link page included | ✓ | ✗ | ✗ | ✗ | ✓ |
| LaTeX / math editor | ✓ | ✗ | ✗ | ✗ | ✗ |
| Per-link analytics | ✓ | ✗ | ✓ | ✗ | Paid only |
| AI writing companion | ✓ | ✗ | Limited | ✗ | ✗ |
| Built for Global South | ✓ | ✗ | ✗ | ✗ | ✗ |
| Starting price | $5/mo | 10% revenue share | $42/mo | $25/mo | $5/mo |
| Free trial | 14 days, all features | Free (limited) | Free (limited) | Free (limited) | Free (limited) |
| Comparison based on publicly available plan details as of 2026. Pricing may vary. | |||||
One workspace. No duct-taped integrations.
Write your brief once and send it to both email and WhatsApp simultaneously. Your subscribers receive a beautifully formatted WhatsApp message — not a clunky link, not a PDF attachment. A real, readable message in the app they already live in. 98% get read within minutes.
No app to install. No web form to fill. Your subscribers join your WhatsApp newsletter by sending a single message in WhatsApp chat. Unsubscribe the same way. Zero friction — because the best subscriber experience is the one that meets people where they already are.
Write complex mathematical expressions, scientific notation, and technical content directly in your briefs. The editor renders LaTeX inline — powered by MathJax/KaTeX — so you never break your flow. The only newsletter tool built for technical creators who think in equations.
A full rich-text toolbar — paragraph styles, bold, italic, underline, lists, links, colour, highlights, Unsplash image search, and PDF import. Switch to Live Preview at any time to see exactly how your brief renders before it goes out.
Import from CSV, add manually, or capture via your newsletter embed or WhatsApp chat. Briefs creates searchable profiles for every contact — including WhatsApp subscribers. Segment by any attribute and target exactly the right slice of your audience.
Write structured briefs for any contact or topic. Import from PDF, DOC, or TXT to seed your brief with existing content. The AI companion fills gaps and classifies content — so you're always the most prepared person in the room.
Track your newsletter audience month by month across both email and WhatsApp channels. See which campaigns drove the most sign-ups, monitor open rates and click-throughs per send, understand where your best subscribers come from — all from one dashboard.
Every link on your bio-link page is tracked independently. Total clicks, unique visitors, daily averages, top countries on a world map, device breakdown, operating system, traffic sources, and a full recent-clicks table with location and time.
The AI companion lives inside your brief editor. Ask it to draft copy, rewrite a section, suggest a subject line, translate for different audiences, or summarise a long import. It understands your writing context — suggestions feel native, not generic. One click from the toolbar.
The AI Assistance add-on doesn't just write — it reads. Automatically classifies imported content (PDF, DOC, TXT) by topic, tags contacts intelligently, and helps you organise your briefs library at scale. Available as an $8/mo add-on across all plans.
You publish a brief. Another Briefs user cites it. The moment they publish, you get a notification with the citing brief, the author, and a direct link to see your work referenced in context.
3 steps. No setup call. No credit card.
Import contacts from CSV, add manually, or capture via your newsletter embed. WhatsApp subscribers join by sending a single message — no forms, no app download. Every subscriber lands in your Briefs lists, segmented and ready.
Use the LaTeX-ready rich editor with AI assistance. Import from PDF or DOC. Your brief is formatted perfectly for both email and WhatsApp delivery — you don't write twice. Claim your bio-link page from the same dashboard.
Send to email and WhatsApp simultaneously. Track opens, clicks, and WhatsApp reads in real time. Add the email add-on only when you're ready. WhatsApp delivery is available on all plans from day one.
What early publishers say after their first month using Briefs for WhatsApp newsletters, bio-links, and campaigns.
"I was sending WhatsApp newsletters manually, copy-pasting to 400 contacts. Briefs automated everything — and the read rates are genuinely insane. My email open rate is 18%. WhatsApp is 97%."
"The LaTeX editor alone is worth it. I publish physics explainers and never had a tool that handled equations and newsletter distribution in the same place. The AI companion writes my subject lines better than I do."
"I deleted my Linktree the same day I set up my Briefs bio-link. The per-link analytics are miles better — I finally know which links actually get clicked and from which country. Setup was 4 minutes."
Briefs includes a complete bio-link page — a built-in Linktree alternative with 5 layout templates, per-link click analytics, geo, device, OS breakdown, and a subscriber CTA built right in. Included on every plan.
14-day free trial. All features unlocked. Email sending is optional. WhatsApp delivery is included on all plans.
Every day you send email-only newsletters, 80% of your list doesn't see them. Briefs puts your next brief in the app they already live in. Takes 5 minutes to start.
14-day free trial
No credit card needed
WhatsApp on every plan
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